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From humble beginnings in south-west Queensland, Rawhide Rural is a family owned country outfitters that’s grown into a global name. Our values are at the heart of everything we create and produce. Read below to explore why we do what we do.
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Our commitment to creating products of the highest quality is unwavering. Contrary to today's industry trends, we firmly believe that compromising quality for profit is a strategy we will never adopt. We will continue to produce long-lasting, high quality pieces that will see our customers through many years to come.
Our passion for agriculture and rural living is what drives us to continue building a brand that represents the dedication and sense of community within the agricultural world. Rural communities are essential to the global economy and we feel that this often gets overlooked. The more exposure we can bring to this way of life; the better!
We believe in putting family & community first. The country way of life means being proud of where you're from & lending a hand to those in need. Being selfless and standing up for what you believe in & the people around you is something we strive for everyday.